You know your business from the inside. Helping someone else understand what makes it different, what it stands for, and why they should choose it can be harder.
This Friday, November 6, First Pick and Laer Studio are hosting a hands-on Brand Storytelling Workshop at Kinship in Portland. We’re bringing our branding, design, and copywriting experience together to help creative entrepreneurs tell a clearer story through their words and visuals.
What we’ll explore
Led by Marielle of First Pick and Rachel of Laer Studio, the workshop focuses on three foundations:
Positioning: What makes your business different and gives the right clients or customers a reason to choose you.
Core values: What you stand for and how those beliefs show up in your decisions.
Brand voice: How your personality comes through and helps people connect with you.
Then we’ll explore how to bring those foundations to life. What could your website photography communicate about your values? Does your copy sound like your business? What story do your words and visuals tell together?
Watch our introduction to the workshop on Instagram.
Time to work on your own brand
You’ll see examples, work through guided exercises, and start applying the ideas to your own business. You’ll leave with working drafts and practical ideas for your website and content. No copywriting or design background needed.
We’ll also leave time for Q&A so you can get expert feedback on your specific brand challenges, followed by a chance to connect with fellow founders and creative entrepreneurs.
Building a brand involves a lot of decisions. Having people to learn alongside, ask questions, and exchange perspectives with can help.
Join us
📍 Kinship: 1121 SE Second Ave, Portland
🗓 Friday, November 6, 2026
🕐 1–4 p.m.
🎟 $25 per person
If you know what makes your business special but struggle to communicate it, we’d love to see you there.